Sales Training. You might be wondering if your staff really need it, and you'd be right to wonder, particularly if they are "doing okay".
For many companies along with the "Can I afford to train my staff?" question, the real question that arises is "Do my staff really need any sales training at all? After all, we're getting by just fine."
However here's 4 key questions to consider:
Question 1) How many of your sales staff have ever had professional sales training?
Point To Consider: Most sales staff working for most companies have never had professional sales training so at best they strike lucky through what they've done right, and at worst... they just about pay their way or are carried by other staff members bringing in the sales.
Professional sales training can help raise the game of weaker staff members and help star performers tweak what they're doing right to do it better... and hone in on laser sharp techniques that will help them close more sales than even they could imagine.
With professional sales training do you think your staff, across the board, will do less business or more business than they are already doing?
Question 2) With the economy in it's present state and with ever growing competition, what is going to give your sales team the winning edge over your competition?
Point To Consider: Business is tough out there. Competition is fierce. Your competitors are after the very same business that you are after aren't they?
Ultimately it comes down to who does a better a sales job in terms of who get's the business. You could have the best service or products in the country, but unless your sales staff know how to communicate those benefits effectively, companies with inferior products or services to your own will continue to win the business that is rightfully yours, simply because they have better trained sales staff.
Most companies never understand why their competition snatch the business right from under their noses when in reality they know they were better on quality, on service, and often times, even on price. Can you see how sales training for your staff can help you to win over your competitors again and again? Whilst no sales training allows your competitors to constantly snatch business right from under your nose?
Question 3) What's the WORST increase in sales that you could expect if you did invest in sales training for your staff?
Point To Consider: Nevermind sales per day increases, nevermind sales per week increases, let's take a very conservative approach and say it's just one extra sale per month. How long would it be before you saw a Return on Investment?
Business to business, most companies see a Return on Investment after the first sale. The second usually takes them into profit.
And more importantly what would even one extra sale a month represent in terms of extra business and profits for your company when considered per person across the board?
Now, if you've given the above 3 questions some serious thought, then you will naturally come to some realisations.
The first will be professional sales training is something that your sales team are probably hungry for. It's going to mean more commissions/bonuses for them, and more profits for your company isn't it? Let's face it, unless you've provided it, it's very unlikely that your sales staff have ever had any professional sales training, and once they know tried, tested and proven techniques that they can apply to their current roles, they're only going to bring in more business aren't they?
And that in turn is going to give your company the competitive edge it needs in todays market conditions - a competitive edge based around more sales and more profitablity, and having an edge, in fact, having any edge, we're sure you'll agree, is what it's all about in today's marketplace isn't it?
Now we are so certain that our sales training courses will not only help your staff close more sales and win more business, that not only do we GUARANTEE that you will see a very healthy return on your investment, but we will continue to work with your company until you do at no extra cost.
That makes it a total win/win situation for us and for you. We get to keep you as client and are confident that we will win all of your future business... and you are certain that our training will provide increased sales and profits for you, your sales staff and your business.
That's not just a promise... it's a rock solid guarantee!
So here's one final question that you need to consider right now:
Question 4: In today's tough and competitive market place... can you afford NOT to provide sales training for your sales staff, especially when there is only one outcome? More sales and profits for your business!
At TSM Training we're here to help you make more sales and profits. Our rock solid guarantee ensures that we will provide support, way after the course, to ensure that your business sees an increase in sales and profitability. Our sales training courses will give you the competitive edge you need!
Call Us NOW On 0800 567 0800
to see how we can help you or your organisation - We'll even pay for the call