sales training tips – 5 tips that will help you increase your sales and profits. Remember, no sales tip, sales advice or even a training course can help you if you do not put what you learn into practice.
So with that said, let’s look at 5 ways that you can increase your sales, profits, commissions, and conversions.
Sales training tip 1
Remember, people will see you as you see yourself. If you see yourself as being nervous, people will see that in you. If you see yourself as being confident, people will recognise that confidence in you. Whatever image you want to portray, remember it comes with seeing yourself as that first. If you are tired and feel tired before going into a meeting, others will feel and recognise your tiredness. So make sure before you enter any sales meeting, you visualise and see yourself as you want others to see you. How your psychology affects your physiology is amazing. And how others pick up on those little things is more amazing still. See it, feel it, become it.
Sales Training Tip 2
Set off to any sales meeting with at least 1/2 hour to spare minimum, over the time you calculate it will take to get there. This will allow for any eventuality and ensure that if you are going to be delayed, if something comes up, or whatever the scenario… you’re cutting the risk of being delayed down enough, to be able to alert the client in ample time, and let them know. It’s better to arrive 1/2 hour early than to arrive 10 minutes late. Wait in the car until the allocated time, and take a few moments out to go over any notes, or key points that you want to discuss in the meeting. It might also be a good time to put the first tip into practice. Punctuality demonstrates a lot, and it shows that you put a strong value on your potential clients time.
Sales Training Tip 3
Know when to shut up, and don’t ever interrupt your potential customers whilst they are speaking. Encourage them to share more about what’s important to them. We can get so involved in explaining all the things that we want the potential customer to know about our product or service, that we can miss what the potential customer finds important, and quite often miss the sale too. Remember, the best person to tell you your customers needs or wants, is not you. It’s your customer. So make sure you listen to what they tell you and encourage them to tell you more. That way, you’ll know exactly what areas of your product or service you need to concentrate on.
Sales Training Tip 4
Focus on solutions and not sales. If you focus on the sale, you’ll often see the door. If you focus on the solution, you’ll often see the signed documents and signed cheque. People want to know how you can help them, not what you can sell them. If you keep your focus on how you can help them, they’ll be glad to give you their business. In fact, so much so, that I’ve often had clients tell me, after I’ve focused on how I help solve their problem, that it would be “stupid of for them not to give me their business. if they can see how you can benefit them, solve their problems, or give them something of value, the sales will take care of themselves. People want to deal with experts who can help solve their problems or provide them with something of value… not with salespeople chasing a sale.
Sales Training Tip 5
Remember that overcoming objections isn’t about giving smart answers to sound good or to show a customer how clever you are. I know people who treat objection covers like some kind of witty battle game they are playing with their customers. So the customer raises an objection, and the salesperson comes back with a pre-rehearsed objection cover (which is a good thing by the way) but then waits almost to see if the potential customer is going to break out into applause because of how smartly they handled the objection. Objection covers should do what they are meant to do, and that is to help move the sales forward. They should act as bridge… that when you are talking about a particular point, and the objection is raised, you answer it confidently and smoothly, and use the objection cover to allow you to get back to the point you were making.
I’ll be posting more tips to help you with your sales efforts and you can also view the sales training articles for even more sales tips.
Here’s To More Sales!
P.S. Remember you can always call our team for FREE on 0800 567 0800, and we’ll be happy to take your call and answer any questions or queries you might have about any of our training courses.